PuppyMap is a niche social network for dog walkers, created by 2019 graduate, Saara Rautiainen. After creating an account, a user can see where others are walking their dogs, allowing them and their dog to socialise with others. If two dogs or owners hit it off, they can mark each other as favourites, allowing friendships to form.
Before development commenced, user research was done to ensure the app would successfully cater to dog walkers needs. Once development begun, frequent testing allowed Saara to further refine the experience.